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BIAnalytics Engineering
Client Risk Dashboard
Overview
A recurring executive-facing dashboard combining churn signals and deal-pipeline activity into a single view of client-retention risk.
Business Problem
Leadership needed a recurring, structured view of client retention risk, combining churn signals and deal-pipeline activity.
Objective
Give executive leadership a single, trustworthy view of retention risk to inform monthly strategy discussions.
Solution
Built the dashboard from the ground up — fact/dimension tables through the final report — incorporating churn analysis and deal-pipeline data.
Business Impact
Used monthly in executive leadership discussions on client-retention risk — a small, senior, recurring audience, which is stronger evidence of impact than a high raw user count.
Technologies
- Power BI
- DAX
- Dimensional Modeling